Delivering Driver Behaviour Insights to Fleets: The Floow Selected as a Supplier by Crown Commercial Services

Claire Sargeant - June 22nd, 2020

A couple of months ago, The Floow was selected as a supplier on Crown Commercial Service’s (CCS) Vehicle Telematics Hardware and Software Solutions Framework (Framework ID: RM6143, Lot 2). We are extremely proud to have been chosen as a supplier of telematics services and we are looking forward to working with other organisations including hardware providers and fleets to deliver insightful solutions to help make mobility safer and smarter.

CCS supports the public sector to achieve maximum commercial value when procuring common goods and services. In 2018/19, CCS helped the public sector to achieve commercial benefits worth £945m – supporting world-class public services that offer best value for taxpayers.

We have been chosen to provide our telematics services which include data analysis, scoring and insights into driver behaviour. As a device-agnostic provider, we are able to work with a variety of journey data collection devices including OBD’s, black boxes, and the smartphone, which allows us to collect data around driver distraction, the biggest identifier of a driver’s propensity to crash.

We allow organisations to provide us with journey data, real-time or historical, from their devices to be scored and analysed against a number of criteria (subject to data quality). Our award-winning Data Science capabilities can normalise this data to provide a holistic and easy comparison which can be made within or across fleets.

The data is then passed through our data refinery to create a fine-grained understanding of driving behaviours exhibited behind the wheel. For fleet managers, this behavioural data provides the key to understanding the risk level of their fleet and provides actionable insights into the behaviours of their fleet drivers by identifying improvement areas and encouraging safer driving across the fleet. 

These insights also allow fleet managers to manage duty of care so journeys can be planned for safer times, lessening risks to fleet drivers and other road users.

Fleet drivers are observed according to our insurance grade scoring so where insurance is provided through a third-party, these insights can help insurers price policies more fairly, based on a representation of true driving behaviour.

Additionally, where the smartphone is used to collect journey data, we can develop an understanding of driver distraction and help improve driver safety by presenting a framework for fleet managers to help at-risk drivers and encourage positive changes to their driving behaviour.

Our integrated approach has been designed to fulfil the key strategic goals of fleet managers: protecting their vehicles, improving their drivers’ behaviour on the road and driving business efficiency. To find out more, contact us at and you can find out more about our offering in the latest issue of Fleet Manager Magazine.

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