Through challenges provided in the free application Fidelidade Drive, the Insurer rewards drivers who adopt more sustainable and safer behaviours on the road and gives you the opportunity to win a 100% electric car
Lisbon, 15 June 2023. Fidelidade, through the Fidelidade Drive application, launched a contest that offers the possibility to Fidelidade clients and non-customers to be rewarded for their good behaviour on the road, qualifying for the final draw for a 100% electric car that offers state-of-the-art technology, fast charging and long autonomy.
The service was developed in collaboration with the Insurtech The Floow, a leader in telematics services to support the insurance industry, and is accessible via the Fidelidade Drive app.
The Floow provides scalable, reliable software and telematics data that have allowed Fidelidade to provide scores to final customers
based on their driving behaviours and thus participate to the reward program held by the Insurer.
Road safety and prevention are already a priority for the Insurer, which provides a free application, Fidelidade Drive, through which users can accumulate points that are worth offers in Fidelidade partners such as Galp, Miio, Pestana Hotels or Pingo Doce, among others.
To reinforce its concern for road safety, Fidelidade is now promoting a contest for Fidelidade clients and non-clients who, by fulfilling the challenges the application offers, accumulate participation coupons that entitle them to win the prize in the final draw.
Customers with Fidelidade insurance have no monthly participation limit. Customers with Fidelidade Auto insurance receive 2 participation coupons for each challenge completed and customers with other Fidelidade insurance receive 1 participation coupon for each challenge completed.
Users without Fidelidade insurance are limited to one participation in the competition per month and for each challenge they receive 1 participation coupon.
The Fidelidade Drive competition runs from 1 May to 31 October, rewarding the driving of the participants.
To mark the launch of the contest, Fidelidade promoted a multimedia campaign, with presence on TV, Radio, Outdoor, Press and Digital.
More information about the contest is available through the link
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