Protecting Net Neutrality Means Protecting Our Connected Future

Paul Ridgway - December 13th, 2017

Drawing on hand holding a cable

On Thursday 14th December, the Federation Communications Commission (FCC) will vote on the future of net neutrality in the US. Concerns and protests have sprung up across America and the rest of the world, with the vote being described as one of the most important moments for the future of the internet.

The FCC vote aims to overturn the Open Internet Order which sets out the principles of net neutrality. This Order stops internet service providers from blocking or throttling access to content on the internet as well as banning any paid prioritisation of content, ensuring that all content online must be treated equally.

The Chairman of the FCC, Ajit Pai, wants to repeal net neutrality as he, and broadband providers, argue that the rules are an unnecessary and costly burden hampering investment and innovation. If successful, the vote will enable broadband companies to charge for internet ‘fast lanes’, allowing certain businesses to have their content prioritised and others to potentially see their content slowed or even blocked.

As The Floow is a company built on the opportunity that IoT and connected intelligence brings to mobility, an end to net neutrality would represent a dangerous backwards move. We strongly support net neutrality and believe it should be fiercely protected as the internet is a commodity that should be free for all to access and enjoy.

Net neutrality protects the key principles that we believe the internet should be all about:

  • Accessible – The internet is a great tool and in the right hands, access to it can create friendships, inform business ideas and help shape the future.
  • Free – Charges to view content would likely make the internet out of reach for those who can’t afford to view or promote content. Net neutrality also allows freedom of speech online so people can talk about their passions and speak out about causes in order to make real change.
  • Fair – Placing a charge on certain types of content removes fairness by making the internet unaffordable and closed to those who don’t have the money to view content or ensure their content is seen.
  • Innovative – The internet, including the Internet of Things, is a place where great technological advancements are being created every day. If the internet becomes less accessible for some, it will make it harder for startups to break through and create something which could improve everyone’s future.

And we’re not alone in our concerns. Companies such as Amazon, Etsy and Google have called for net neutrality protection to allow a level playing field in the online world whilst free speech groups have expressed their concerns that the removal of net neutrality could lead to online censorship with ISPs hiding or blocking content they may not want people to find out about.

This vote and the conversation surrounding it showcases how important it is that Internet users understand what net neutrality is and the negative impact we believe would be felt if it were removed. We urge those voting on this subject to move in favour of keeping the internet a free and open place for all so businesses can flourish, technology can thrive and people all over the world can connect, learn and communicate.

You can find out more about the vote and register your support here.

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