For all of us, the last 12 months have been very different to anything we have ever experienced before but while 2020 brought about many challenges, we’re very proud of the way that we have adapted as a company, and as individuals, to the unprecedented situation.
By quickly adapting to full remote working across the company, it allowed us to reshape processes and procedures to continue delivering quality solutions and service to our clients and their customers, and it ensured that we could maintain our planned roadmap for 2020 through the development of a number of updates to our FloowDrive and FloowKit solutions and the launch of new capabilities such as FloowClaims, FloowTag and our data insights service, MobilityIn.
After the challenges of the last year, we are prepared for 2021 and fully focused on the future of The Floow whilst ensuring that our clients are prepared for the future of insurance and mobility. In an upcoming blog, we will be sharing our thoughts on the key trends in the market and the challenges we see for insurers over the coming months.
For now, here are some of the key priorities for our business over the coming year:
Our Chief Operations Officer, David James, is convinced that our strategic goals – mobile first, risk sophistication, improving and enhancing driver behaviour and touchless claims – are even more relevant to insurers meeting the new and very different market challenges moving into 2021.
With telematics on a tipping point, which will take the technology from the preserve of an emerging market, to a mainstream activity for all insurers, our goals remain not only relevant and compelling, they are the critical components of the propositions which insurers are seeking to develop.
“As a company in the next 12 months, it is our imperative to ensure that our solutions are at the forefront of customer needs. To do this we need to focus on high quality product development by utilising inputs from the market, customers and our own innovation. We need to drive these innovations for the benefit of insurance organisations and we need our technical platform to deliver a flawless service to our customers. This is a journey we have been on for the past 9 years but we have much further to go in 2021.”
With the effects that COVID has had on society, it has inevitably had an impact on the future of insurance. For our Chief Innovation Officer and Co-Founder, Dr Sam Chapman, the effects of COVID have showcased the importance of prioritising and enhancing innovation across The Floow to allow us to evolve to further meet the needs of our clients.
He also sees 2021 as a pivotal year for the growth of our MobilityIn service; “Since the successful launch of MobilityIn in 2020, we’ve had the opportunity to work with a number of organisations on a wide range of mobility projects. Going forward, we expect an increased demand from the infrastructure sector to help them make our roads safer and smarter despite the shifts in travel patterns.”
At The Floow, our world-class scoring and data insights are at the very heart of all our solutions and the propositions which we create for our clients. As a result, our Chief Actuary, Andy Goldby, believes that 2021 should be about continuing to evolve key functions, such as data processing/cleansing, contextualisation, tagging, scoring and crash detection, to ensure that we continue to provide the best analytics we can to support our clients’ product growth.
The work which we have done over the last 12 months, including the launch of our smartphone-based crash detection service and the simplification of journey tagging on FloowDrive apps introduced in Release 9, has provided a great foundation for the development work and future releases which we have planned for 2021.
The last year has made it even more apparent that telematics’ insights are of great value to insurers looking to gain a clear and in-depth understanding of driver behaviour. Our focus now has to be on the continual improvement of the insights we can offer and delivering the solutions that consumers are demanding.
“To satisfy consumer demand, we must make sure that our analytics continue to be an excellent predictor of risk, are easily understandable, and trusted by the end-users while allowing for the ability to include true mileage as a factor which facilitates pay per mile and PAYD mobility solutions.”
In the US, our Senior VP and General Manager – Americas, Danny Maco, is keen to focus on a wide range of areas over the coming 12 months ranging from implementation to communication.
These include continuing to drive towards providing a flawless experience for our clients, by “making our solution/services as effortless and reliable as the flipping of a light switch, allowing our clients to focus exclusively on growing their business rather than being distracted by operational concerns.” The development of rapid, low-effort implementation capabilities, so that clients can be up and running as quickly as possible, will also continue to be the center of our efforts in 2021.
Further focus on end-user communication and incentivization is another important area which Danny will be focusing on, as well as “helping carriers to navigate the ever increasing complexities of their mobile products – technical and policy related – as mobile becomes ever more critical for future insurance offerings”
February 2021 marks The Floow’s ninth year in operation, and during that time we have grown into a world leader in telematics by utilizing the varied experience and expertise of our team to drive the company forward. The next 12 months will be no different, and even though the needs of the market may have evolved, we are still as focused as ever on developing innovative, engaging and reliable telematics solutions.
For more information about how The Floow can help your organisation, get in touch via info@thefloow.com
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